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Web Designing

Once you know exactly what you intend to publish and who the targeted audience will be, the next step in web designing is to determine the mood of your website. Should the ambience be informal, professional or high tech? Will you use graphics, animation or music? How will the text be structured and which fonts will be used? How will visitors navigate through your site? Whatever you decide, try to maintain the same theme and conventions throughout your site during web designing.w

The most important part of web designing is the textual content. What you write should add value and make the visitor want to return. Review your web page objectives and your target audience and make your message suit that audience. Don't forget to check your spelling and grammar before publishing your pages. There are a few tricks to keep in mind regarding word repetition, use of headers and titles during web designing but these will be discussed later. At this point, focus on content!

Publishing on the net is different from writing for a newspaper in that you are able to take advantage of multimedia capabilities. Using Photos, graphics, music and video during web designing can make your site interesting. Be careful, however, not to overdo it. Graphics, for example are often large files that take time to download. Most people won't wait more than five seconds for a web page to load.

Don't forget that people use many different types of personal computers, modems and versions of software. A web page that loads quickly on your machine might not function quite as well on another. During web designing, the golden rule is: small is beautiful!

You can find graphics for your home page on the web by searching for "Index of GIF files" or "GIF library". When you find something you like, copy it to a directory on your hard drive by right clicking on the graphic and selecting "save picture as". To find appropriate music, search for "midi" and the name of the singer or composer. The names of these two file types terminate with ".gif" and ".mid". If you suspect that a graphic or song is copyrighted, you should ask permission from the owner before using it in web designing.

To keep life simple, all pictures, animations, graphics, music, etc. that you plan to use on your home page should be stored in the same directory as your main HTML program file. If you haven't already done so, create a directory on your hard drive to consolidate all the software components that you will use on your page.

The use of tables to group and align text can help make a page more attractive. Tables are fast to load and are easily generated from most HTML Editors. The spacing between table cells and the borders around the cells can be altered or made invisible. Text and graphics within table cells can be right justified, left justified or centered.

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Web Designing

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Web Hosting

The next step after designing a web page is finding an appropriate web hosting service to register a domain and publish your website on world wide web.

There are many Web hosting services that will allow you to put your website on one of their servers for a fee. These servers are always connected to the Internet, so your website is always available.

Choosing a reliable, yet cheap web hosting can be one of the most important decisions you make for your online business and is not something that should be taken lightly. Web hosting providers offer you different types of packages...

Free web hosting is for fun. If you want to experiment with a site or put up a small, personal site for the fun of it, a freepackage will suffice.
Shared web hosting is suitable in most cases. A few tens of sites are housed on one server. Choose it if you are serious about doing some business and want to have a professional website.
Dedicated web hosting is typically used for sites that need to handle a high level of traffic, need a higher degree of security, or sites that run their own customized software. Choose it if you want to be the only user of that physical machine.

Web hosting services offer you the wide range of features. Be sure to focus on the essentials that are required to launch your website. Will you use all the nice extras? It's a good idea to choose an initially cheap web hosting and expand your plan as and when your site grows.

For example, you may not need a database solution now, but you may need one in the future. So, when choosing a web hosting service, keep in mind your possible future needs, and whether it will be able to accommodate them.

Some of the useful features to consider while choosing a web hosting service besides the requirement of you business plans are disk space, transfer bandwidth, sub domains, parked domains, add-on domains, ftp access, dedicated IP address, POP3 email accounts, personal CGI directory, server side includes, frontpage extensions and uptime guarantee etc.

Web Hosting

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Search Engine Optimization (SEO)

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Before you can start writing your site content, it is essential for seo, that you first develop the table of highly profitable keywords applicable for your Web site, and the corresponding site structure.

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Now it's time to fill that structure with content that accomplishes two critical goals...

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1) Deliver valuable information to your readers - your visitors must get what they are looking for. Help them solve their problems and quests. Satisfy the whole reason why they are doing the search. You must really know and like the subject for this for seo.

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2) Convince each search engine that you are the most relevant (at least in the Top 30, preferably in the Top 10) for the keywords that you target. Keywords are one of the most important things in seo.

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Here are your goals in more detail for seo...

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1) Your potential visitors must find you on the first or second page of the search results for your keyword. Otherwise you simply don't exist for that word. A big goal for seo.

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2) Your potential visitors must read the Title and Description that are listed in the search results, and must find it attractive and sufficiently compelling to click to your site. Another seo goal.

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3) Your visitors find valuable site content that helps them solve their problems, and so learn to trust you, and follow your recommendations, whatever that's a click on the link to an affiliate program, buying your product, subscribing to your newsletter, etc.

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If you have developed the structure of your site properly, your seo work will be much easier and you'll never have to worry about the search engines, because their product is the quality of their results, and your pages help them make their product better...

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Your pages are optimized for relevant keywords and deliver quality content to searchers.
No off-target keywords to suck in untargeted customers.
No page cloaking or invisible links or anything else that is not natural for a true content site.
No wasting your time on creating multiple versions of the same site, one for each major engine. Instead, focus on building one "best fit" site that scores well with most of the engines for most of your words. Then spend your time on creating another site.
No multiple doorway pages which are specially created as part of a seo campaign. The fact is that every page which is optimized to rank well, is acting as a "doorway" to your Web site.

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SEO

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Make Money & Maximize Revenue Banner Ads

Now that you've created a website, how do you make money from it? There are at least two ways in which sites can make money:

Advertising Revenue (banner ads)
Selling Goods and Services

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Making Money From Advertising (banner ads)

If you look at many websites, you will probably notice that there are banner ads displayed on most pages. If you are a newcomer to the scene, you might think that you must either be a company or that your site must be famous before you can get advertisers, just as it is the case in hardcopy publications.

In reality, anyone with a website can get advertisers. While it is true that if your site is well-known, you may get companies contacting you to offer to advertise on your site, you can get advertising revenue from banner ads even if you are just starting out and your site is relatively unknown.

The way to do this is to join as an "affiliate" of various sites, either directly, or through an affiliate network. An affiliate network is simply an intermediary where you can select from a variety of advertisers.

Advertising revenue using banner ads is one of the most effortless way to earn money from your site. You merely have to put banner ads there and wait for the money to roll in. (Well, okay, not quite. You will still need to have some visitors first before you can make anything from banner ads.)

I will provide a link here that is practically considered to be the best banner ad network for publishers as a beginner, and that is Bidvertiser

Banner Ads

Selling Goods and Services

The Web has opened tremendous opportunities to home business entrepreneurs. It offered the chance for entrepreneurs with little capital to sell their products without the significant overhead costs, rental fees, and other expenses of a traditional retail store. The Web has allowed home business entrepreneurs to start a business selling a physical, shippable product online such as books, Indian silk paintings, or even gourmet foods from the comfort of their homes.

Selling on the Web can take many forms, ranging from a simple web site offering details of products or services to fully functional sites incorporating searching, shopping carts, ordering and automated payment systems.

Selling Hard Goods

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